"What brand of cat food do you feed Flaky here?"
"We feed him the BEST cat food on the market, the BEST there is."
"Ok, which one is it?"
"The best one, you know, the one that's a brown kibble. It comes in a big tub. Don't you know what the best food out there is called??"
"Sorry ma'am, there's a lot of pretty good foods at the store, and I don't particularly think one is the absolute best."
"But it's the only one that's a brown kibble!"